In Awards and Achievements, School of Communications

Recognition after recognition, the BYU AdLab keeps taking the prize 

During any given fall or winter semester, the AdLab will win award after award and even in a spring term, it’s no different. 

The School of Communications advertising students continue to thrive with the following awards announced during Spring 2021: 

The AdLab was ranked the #1 school of 2021 by the One Club School of the Year award. They were ranked the #2 school in 2018, 2019 and 2020. 

“This is a huge accomplishment for the program and in a really difficult year with the pandemic, to be able to produce this many award winning projects, we have seen tremendous blessings!” said professor Jeff Sheets. 

 

Effie Collegiate

The Effie Collegiate program is modeled after the Effie United States competition and serves to educate, inspire and recognize tomorrow’s marketers. 

 

First Place Winners:

Bose – Make Your Future Sound

 

The Telly Awards

The Telly Awards is a premier award recognizing achievements in film and television. This year, the AdLab won 25 of these exceptional awards. 

“That’s a pretty rare and special achievement, and yet to do that in a pandemic year with all of the challenges and restrictions, that’s nothing short of remarkable! We are so grateful to the school leadership, the donors and faculty and staff in the Ad Sequence who helped the advertising students create some amazing work this year with grants, funding for entry fees, and mentoring all along the way,” Sheets said. 

 

Gold Winners for Online Commercial

Life’s Journey – Ford

The North Face – Return

 

Silver Winners for Online Commercial:

Carhartt – The Hands that Feed You

EJI – Know Us

Jordan – Find Your Court

Sharpie – Not Destiny

 

Bronze Winners for Online Commercial:

Burger King – Searching for Real

Husqvarna – It Takes Nerve

JBL – Embrace the Noise

Moleskine – Memories

Muscle Milk – Special Fuel for Special Moves

Subway – Your Way

 

Gold Winners for Branded Content

Bose – Dreams

EJI – Know Us

Life’s Journey – Ford

Medela – Modern Day Madonna

Right Guard

 

Silver Winners for Branded Content:

Nivea – The In-Between

SoundCloud – Our Platform, Your Stage

Puma – Stand

 

Bronze Winner for Branded Content:

L’Oreal – Made of Gold

 

Silver Winners for Social Video: 

Banza – The Same, But Different

Masterlock – Inconveniently Secure

 

Bronze Winner for Social Video:

Michaels – For All Kinds of Crafts

 

Bronze Winner for Promotional Video: 

Coca-Cola – Infinity

 

One Club Awards

The One Club is one of the world’s more prestigious non-profit organizations to recognize work in advertising, digital marketing and design. 

 

One Club Portfolio Awards:

Rebekah Baker

Caleb Blackhurst

Harrison Brownell

Asher Huskinson

Liv Johnston

Josh Lee

Joseph Nugent

Tyler Richardson

Derek Steele

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