competitions

BYU students Emily Hooke and Clark Stuart Answer Questions About the Utah PRSA Student of the Year Competition

BYU’s School of Communications Won Many Awards in 2022, Further Proving the Excellence of the School of Communications

BYU’s School of Communications Won Many Awards in 2022, Further Proving the Excellence of the School of Communications

For BYU Homecoming each year, descendants of George H. Brimhall sponsor an essay contest honoring a BYU founder. The 2021 honored founder was longtime BYU Program Bureau director Janie Thompson. Below is an excerpt from the winning essay, by design major Shannon G. Spencer (’23).

Nearly $100,000 was granted by the endowment to more than a dozen composers

https://vimeo.com/295876694 BYU’s highly esteemed Center for Animation became even more reputable when the short film “Grendel,” directed and produced by BYU animation students, recently won its sixth Student Academy Award. This year, the Student Academy Awards competition received a total of 1,615 entries from 255 domestic and 105 international colleges and universities. Only 16 entries received an award. Student director Kalee McCollaum and student producer Austin Rodriguez worked with approximately 40 students to make this film a reality. Thousands of hours went into the project which was supervised by professors Kelly Loosli and R. Brent Adams. The story of “Grendel” is a reverse telling of the classic Beowulf tale where Grendel, the friendly monster in the film, is joined by rowdy Viking neighbors who harass him. He slowly starts to retaliate until he realizes he’s the one who has become the monster. This realization spikes a change in character as he chooses to help save the Vikings from other creatures. Read more at news.byu.edu, sltrib.com or usatoday.com

With a boost from BYU’s top-ranked advertising program, students are blasting off—creating iconic campaigns and landing at the world’s most-respected agencies.

BYU Department of Theatre and Media Arts grad Jared Jakins and his wife Carly win Best of Show and Utah Short Film of the Year for “El Desierto”

BYU professor Diane Reich accompanied three students to a national vocal competition Members of the BYU School of Music made a favorable impression on and off the stage at the annual Classical Singer National Convention Competition, which took place in Chicago at the end of May this year. The Classical Singer National Convention Competition is a multi-round elimination contest for both students and non-students. BYU students Josie Larsen, Abigail Yingling Ketch and Courtney Lawson competed in this year’s convention. All three passed the preliminary round, qualifying them to continue to the national round. “Any opportunity to perform, get feedback and experience the discipline of the profession is very valuable,” said vocal performance professor Diane Reich. “Classical Singer Music (CSMUSIC) is one of the prominent organizations for rising singers in our country. Our students were seen by numerous universities and vocal programs — exposure which could be beneficial after their studies at BYU.” Reich and fellow BYU vocal performance professor Darrell Babidge mentored the three students and supported them as they competed against some of the top classical singers in the country. “I know how hard these students work all year long, so it was wonderful to see them apply their training in a competitive situation — and do well,” said Reich. Read the rest of the story at music.byu.edu.

https://www.youtube.com/watch?v=6I2koKZUFRk BYU students from the School of Communications and the Department of Design came together to create ‘Handimojis’ — an ASL-friendly version of Apple’s ‘Animoji’ BYU students Sam Carlson, Amanda Rasmussen and Coni Ramirez were given an assignment in their advertising class — create an idea that uses technology to connect customers to a brand. The result of this project extended beyond the classroom walls and has encouraged a wider conversation about inclusivity and diversity. Carlson knew he wanted this project to focus on the deaf community because of his deep admiration of American Sign Language and deaf culture — a respect he gained while serving an ASL mission for the Church of Jesus Christ of Latter-day Saints and working as an ASL teaching assistant for BYU. During the brainstorming phase, Carlson proposed to Rasmussen and Ramierez that they use the idea of Apple’s Animoji technology and add the ability to depict hand movement. This would allow users who couldn’t previously use the feature to have access to Animoji technology in a new, exciting and personalized way. In addition to using this for their class project, the team decided to enter ‘Handimojis’ into the Future Lions advertising competition. The challenge for the competition was to “connect an audience of your choosing to a product or service from a global brand in a way that wasn’t possible three years ago.” ‘Handimojis’ fit the goal of the competition, so they decided to make the April 15 deadline. When the team presented the idea of ‘Handimojis’ to their BYU class, they were met with hesitation as many people were under the assumption that it would be impossible for deaf users to be able to hold their phone and use ‘Handimojis’ at the same time. However, the team explained that deaf people already use just one hand when video chatting on the phone. The new feature could be easily integrated into the existing culture. The team enlisted the help of Britta Schwall, a member of the Salt Lake Deaf Community, to sign in the one minute and 15 second video clip. After they finished shooting the footage of Schwall and others from the Salt Lake Deaf Community, there was still an integral part missing — the animation for the ‘Handimojis’ hands. This task proved to be the most challenging aspect of bringing ‘Handimojis’ to life. The three advertising students knew what they wanted but didn’t have the skills themselves to execute the 3D graphics for ‘Handimojis.’ As the team hurried to find someone to do the animation before the upcoming competition deadline, they turned to the Department of Design and its animation students. They eventually got in contact with Emily Ellis, who had just learned in her animation class the exact skills and techniques that would be required to complete the ‘Handimojis’ idea. “Emily was the answer to our prayers,” said Carlson. “With four days until the deadline, she pulled off some kind of magic. Seeing her animation was one of the most beautiful things I’ve ever seen — it was exactly how we imagined it.” Rassmussen took Ellis’ animations and added them into the video only hours before the Future Lions competition deadline. Although the team’s idea didn’t advance in the competition, the team felt proud of their work and commitment to include a group of people that had previously been excluded from using Animojis. Schwall asked the team for permission to share their video on her Facebook to show what she had helped with. While the post was initially intended for Schwall’s immediate family and friends, the post now has over 48k views and 800 shares. Many of the comments on the post ask if ‘Handimojis’ is available for download or mention they weren’t able to find it in the App Store. While this app hasn’t been picked up by Apple, these comments show high interest and appreciation for this idea created by BYU students. “Seeing how the Deaf community reacted to it was more fulfilling than winning any award,” said Carlson. “It was a reminder to me why I first got involved with advertising — there's so much good and positive change we can be a part of.” Read additional coverage at ABC4.

Students from the BYU School of Communications and the Department of Design competed in an event hosted by one of the most prestigious graphic design and advertising organizations in the world BYU design and advertising students dominated at The One Club for Creativity competition held each year in New York City — considered to be one of the top international award competitions for advertising and graphic design students. While the categories for these awards are vast, recognition in even one category showcases excellence in creativity and is a high honor. Collectively, BYU took home a new school record of awards during this year’s One Club for Creativity competition. Six advertising students and one graphic design student received gold for their portfolio submissions — more than any other university. To win a portfolio award, students must submit their best pieces in a portfolio as a single unit, which the judges — approximately 10 industry leaders from various artistic specialities — will look at collectively. This year, The One Club for Creativity reported that there were 8,751 portfolios submitted from designers in 45 different countries. From these submissions, the judges chose 14 gold winners from diverse disciplines, half of which were BYU students. “The portfolio competition in particular is held in such high esteem because they are not just recognizing one piece in your portfolio, but your entire body of work,” said Alexa Spiroff, an advertising student. “To be a portfolio winner means the judges are acknowledging that every piece of work in your book is award-winning.” Cam Tribe and Sara McLaws won for advertising. Connor Dean, Jedediah Thunell, Bentley Rawle and Alexa Spiroff won for film and TV commercials. Laura McNeill won for graphic design. In addition to the seven golds won by BYU students for portfolios, four individual advertising projects won gold, three won silver and one won bronze. They also won five gold cubes, two silver cubes and one bronze cube in the ADC Awards category. In the One Show category, BYU advertising students won one gold pencil, one silver pencil and three merit awards. McCall Keller, another BYU graphic design student, won a bronze cube for his redesign of King Kong Magazine. Nineteen advertising and graphic design projects were merit winners — all contributing to the competition’s ultimate ranking of BYU as the #2 program in the world. BYU advertising professor Jeff Sheets, who is a board member and judge for the One Club for Creativity, was asked to present the portfolio awards and give students their awards on stage. “It was a very fulfilling moment for me personally to be able to present so many awards to our very own BYU students,” said Sheets. “I had witnessed first-hand all of their hard work and creative determination.” Winning such a prestigious award can help students put their names out there and launch their professional careers after they leave BYU. “The One Club is really well known across the graphic design and advertising communities, so to be able to have that on my resume would really help with validating my work,” said McNeill. “I think even the networking that can happen from it is valuable.”

Communications graduate students Kylie Brooks and Sara Bezdjian May took second place in the communications division of the Arthur W. Page Society Case Study Competition, which features original cases studies from students across the U.S. This is the third year in a row that graduate students from the School of Communications placed in the competition. Read more on the School of Communications website.

Each year, world-renowned publishing company Graphis Inc. recognizes the work of up-and-coming design students during their New Talent Annual. This year, they received 1160 submissions from around the world and chose to recognize 22 of the 25 projects sent in by BYU. Design major Todd McAllister was the only student from BYU — and one of just 21 students total — to walk away with the annual’s highest honor: the Platinum Award. “I was pretty surprised when I found out that I had won the award,” said McAllister. “It’s nice to get some validation after working hard on a project like that. There are a lot of great designers that submit to Graphis each year, so it was a significant personal achievement to win an award against such tough competition.” The designs that won McAllister the award were for Dwell Magazine. McAllister was tasked with re-designing the magazine’s current cover in a way that was aesthetically pleasing but still on-brand. McAllister’s approach to the project was centered on his love for clean, uncluttered design. “I seem to be drawn to simple, minimalistic design because it leaves me with a sense of awe or piques my interest somehow,” said McAllister. “The design direction was inspired by wanting to achieve that same feeling in a magazine cover.” McAllister said he isn’t sure exactly what set his designs apart from the rest of the competition, though his guess is that it was how well the designs paired photos and text. “In my opinion, a lot of beautiful cover photographs are ruined with really busy headlines and other text elements,” said McAllister. “I think that trying to reduce that as much as possible so the photos can speak for themselves might have set my designs apart from the rest.” While McAllister’s designs may have been simple, the creative process that led to the finished pieces was not. He repeatedly designed covers and critiqued them until he settled on three final designs. McAllister said his favorite part of working on the project was figuring out the title part of the design. “I had been through tons of iterations that didn’t seem to feel right, but something about the lowercase masthead placed vertically along the side of the cover seemed to click, and then things sort of fell into place from there,” said McAllister. His experience working on the designs and winning the award impacted McAllister in a lasting way. “I definitely think this experience will have a positive impact on my future career,” he said. “If nothing else, it has helped me feel a bit more confident in my abilities, which is pretty vital to creativity.” After graduation, McAllister doesn’t imagine his future as a concrete, five-year-plan type of journey. “My future career goals basically involve waking up everyday excited to work on whatever project I have,” said McAllister. “I guess I don’t really have a specific position or place I want to be in, I just want to be excited about the work that I’m doing while pushing the boundaries of what I’m able to do.” For now, McAllister and the other students who were honored by Graphis Inc. are waiting for their work to be published in the hardcover version of the New Talent Annual, which comes out May 1, 2019.

Combine elements from classic video games like Mortal Kombat and Guitar Hero, and you will see the recipe for success behind the new game developed by animation students called “Beat Boxers.” The project, which recently took home the top prize at the E3 College Game Competition, follows on the successes of past projects like Nokbak, Vanguards and Relic Hunter. The competition is held annually and students from the BYU Center for Animation are not strangers to the event. “This project was a massive undertaking,” said Vanessa Palmer, a recently graduated illustration student and art director over the game. “If our team wasn’t so supportive of each other, there is no way I could have balanced working on the game with classwork and graduation.” “Beat Boxers,” was a combined effort from students in the Department of Design, Department of Theater and Media Arts, and Department of Computer Science. Read more about this story on news.byu.edu.

As participants prepare to attend this year’s festival, theatre Professor Stephanie Breinholt reflects on last year’s achievements

Julian Harper wins the BLOOOM Award by WARSTEINER and was featured as a finalist in a special exhibition at Art Düsseldorf

A team of BYU students took the top prize in the country’s most competitive student advertising competition — for a project they did not for a class or client, but for fun. It was summer and they had a little extra time, so the crew set out to create “something big and cool and different,” said senior Taylor Dahl. Their finished product — a whimsically illustrated and filmed Vespa commercial — took national best of show at Saturday’s Student American Advertising Awards Competition (commonly referred to as the ADDYs). Awards committee chair George Riddell called the competition a “showcase of bright new talent” that provides “a glimpse at the advertising industry of tomorrow.” The best of show award, one of eight national ADDYs BYU received, is a high point in a season of high points for BYU’s ad program. Click here to read more...

The BYU Department of Design wrapped up this year’s Graphis awards with 19 of their 21 entries selected to be featured in the Graphis magazine.